Video is not limited to traditional live action, when we talk about video content we encompass all moving pictures such as animation and motion graphics too.
Don’t ask for a viral video, ask for an engaging video. Your video should be an accurate representation of your brand with engaging content that elicits the right emotions. Thought must go into the detail of the video. Who is it aimed at, does it have the right tone of voice, does it have the right production values? Questions that should be answered before filming starts to ensure that it will be well planned and effective.
We create the correct video for the correct platform. It isn’t as simple as making a video and posting it to whichever platform you have access to. Videos need to be native and feel like they fit wherever they are viewed. This could mean changes to length, graphics, orientation and even the edit. A seven minute video that works on one platform might not work on another and we help brands to ensure that their creative fits to the platform.
In a world where everyone has access to a video camera on their phone we set ourselves apart using production values and ideas. Lighting, grading, animation, editing and graphics help raise your video above the normal standard, when this is coupled with a powerful idea it ensures that our videos connect with their viewers.
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